Head of Marketing
Head of Marketing and Brand Our client is a successful and fast-growing British lifestyle brand, recognised for combining heritage craftsmanship with contemporary style. With ambitious growth plans and a loyal customer base, they are seeking an experienced Head of Marketing and Brand to lead the next phase of their brand journey. Reporting to the Chief Creative Officer, this senior leadership role will focus on building brand awareness, enhancing customer engagement and delivering exceptional brand experiences across all channels. The Role As Head of Marketing and Brand, you will develop and execute a comprehensive brand strategy, bringing the brand vision to life through creative campaigns, content, PR, organic social media and retail experiences. Working closely with teams across Ecommerce, Retail, Product and Trading, you will ensure a consistent and compelling customer journey while driving brand growth. Key Responsibilities Brand and Campaign Strategy Develop and deliver the overall brand marketing strategy. Lead seasonal campaigns, product launches and key trading events. Ensure clear and consistent brand messaging across all channels. Oversee creative production including content, photography, video and design. Content, Social and PR Own the organic social media strategy and content plans. Grow audience engagement and brand communities. Develop PR, communications and partnership strategies. Manage agency relationships and maximise media opportunities. Brand ..... full job details .....
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