CRM Manager
As a CRM Manager in London, you will lead the day-to-day delivery of CRM activity for a commercial but mission focused organisation, helping the marketing team maintain clear and useful customer communications. You will shape campaigns, manage customer data and improve how CRM supports engagement across the business. Role based in London, with hybrid working patterns (3 days in the office). Client Details The business are a high growth, commercial business who are going through an exciting digital transformation, with customer communication at the heart of this. They are looking to hire a CRM Manager on a 12 month FTC to own the customer communications plan and journey from a CRM perspective. London based opportunity. Description Responsibilities of the CRM Manager role: Salesforce Marketing Cloud (SFMC) and campaign delivery Significant experience using Salesforce Marketing Cloud (or a comparable enterprise marketing automation platform) Own the end-to-end build and deployment of email campaigns, including audience selection, dynamic content, testing, scheduling and delivery Work closely with data and technology teams to help troubleshoot issues and continuously improve the campaign delivery process Ability to analyse data and derive actionable insights to improve campaigns Audience Segmentation Strong experience writing and maintaining SQL queries to create customer audiences, support campaign targeting and manage data with Marketing Cloud Comfortable working with ..... full job details .....
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