Business Development Executive (BDE) Reading, Berkshire (Office-based) £26,000 - £34,000 Start Date: April 2026 Permanent Ready to build a career in sales and own your pipeline?We''re looking for a driven and ambitious Business Development Executive who thrives on winning new business, picking up the phone, and opening doors.This is a fantastic opportunity to join a growing, high-energy sales team where your focus will be generating high-quality leads and creating real commercial opportunities. What you''ll be doingProactively generating new business through cold calling and outbound activityEngaging prospects from marketing campaigns and converting them into qualified opportunitiesBuilding relationships with senior decision-makers (Directors, VP, C-suite)Managing and tracking all activity through Salesforce CRMIdentifying ways to improve outreach and increase lead generation performanceDeveloping strong knowledge of solutions to confidently communicate valueNurturing prospects to build a long-term pipeline What we''re looking forExperience in business development, lead generation, or outbound salesConfident cold caller with a strong, professional phone mannerSelf-motivated, target-driven, and resilientComfortable engaging with senior stakeholdersBackground in IT Services, Service Management, or tech (desirable)Strong communication skills and commercial awareness Why apply?This is a brilliant opportunity to join a business where your work directly drives growth, with clear p