Paid Media Manager
Job Title: Paid Media Manager (Programmatic Specialist)Contract: 1 yearLocation: London, Hammersmith (Hybrid)The MissionHelp accelerate the growth of the client by running a high-performance paid media engine focused on programmatic and display. You''ll own the upper and mid-funnel strategy across display, programmatic, and digital video, ensuring our campaigns build brand awareness and efficiently feed lower-funnel retargeting and conversion activity. You''ll partner closely with brand team andamp; media agency so the demand you generate iscaptured and converted.What You''ll DoLead programmatic andamp; display strategy for the client, building full-funnel plans with a focus on upper/mid-funnel reach, attention, and efficiency.Execute digital video and CTV campaigns (YouTube and other programmatic video platforms) with support from our agency - light hands-on experience needed.Support Meta paid social, contributing to planning and ensuring assets align with funnel stage.Build and optimise retargeting journeys, partnering with PPC to connect prospectingandnbsp;- considerationandnbsp;- conversion.Manage and steer our media agency, approving plans, pacing, testing frameworks, and ensuring brand safety and compliance.Own measurement andamp; reporting, defining KPIs for each funnel stage and turning performance insights into clear optimisation recommendations.Lead quarterly and annual planning, budget phasing, and in-flight forecasting in Excel and internal tools.Collaborate on cr
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