An exciting Director of Marketing Intelligence role in London is looking for a senior, client-facing analytics leader to join on an initial contract with scope to go permanent.Based in: London3 days a week in the office (Tue-Thu preferred, 2 days possible initially)3 months initially, with strong potential to convert to permanent (£70k)Start date: ASAP (mid-March ideal)£450 per day (Inside IR35)The JobAs the Director of Marketing Intelligence, your responsibilities will include:Defining and leading the marketing intelligence, analytics and measurement strategy across clientsFull MMM build not essential - familiarity is fine as AI reduces heavy liftingOwning KPI frameworks, benchmarks and performance targetsStructuring and improving messy datasets and overseeing data qualityDesigning and managing data systems and dashboards used by clientsBuilding reporting in Tableau / Looker and ensuring accuracy and scalabilityHands-on work across SQL, GA4, GTM and attribution toolsProviding clear, simple narrative-driven insights to non-technical stakeholdersLeading client-facing analytics delivery and influencing senior teams Supporting new business and pitch work with measurement frameworks and solutionsYou5+ years in data, analytics, media or marketing intelligenceStrong media experience is essentialHands-on capability across SQL, Tableau, GA4, GTM and multi-touch attributionExperience building dashboards, data systems and KPI frameworksComfortable cleaning and structuring messy dataset