Head of Buying - Online SW London Online Retail Salary + 100k, Car Allowance, BonusA scaling, multichannel retail business operating in the Home, DIY, Garden and Electrical''s space is seeking a Head of Buying, to lead the expansion of its product assortment and drive profitable growth across dropship and extended online ranges. This role reports directly to the Managing Director and is geared toward individuals who thrive in fast-paced, entrepreneurial environments where trading decisions have real commercial impact.The Head of Buying - Online, will:Build and execute a commercial online trading strategy that expands product choice and drives profitable ecommerce salesIdentify category gaps and high-demand opportunities using digital data, search analytics, competitor benchmarking and pricing insightLead dropship and extended range expansion across Home, DIY, Garden and Electrical categories without tying up inventorySource and onboard suppliers at pace, negotiate commercial terms and manage vendor performance end to endOwn online commercial performance metrics including sales, margin, commission rates, stock turn and digital profitabilityTranslate trading data, BI reports and ecommerce analytics into immediate actions around pricing, range adjustments, promotions and visibilityWork closely with ecommerce, marketing and operations teams to ensure products are discoverable, competitive and operationally soundTake full lifecycle ownership of online-only SKUs, from onboarding th