Head of Marketing Analytics
Head of Marketing Analytics London (Hybrid - 3 Days a Week in Office) £120,000-£150,000 + Bonus Are you a hands-on Marketing Analytics leader who wants to build something from the ground up? This is an opportunity to take ownership of a growing Marketing Analytics function within a high-growth neobank, shaping how the business measures acquisition, marketing effectiveness and customer growth. In this role you''ll lead a team of experienced analysts while remaining technically hands-on yourself, building the frameworks, measurement capability and analytical approach that will underpin the next stage of growth. The Company This is a fast-growing UK FinTech and digital bank that has evolved significantly from its origins as a personal lending business. The business has built a strong customer base through digital acquisition and comparison platforms and is now expanding its product offering across everyday banking, savings, investments, credit and lending. With a large customer base, significant investment in data and analytics and ambitious growth plans, the business is now entering an important stage in the development of its Marketing Analytics capability. Marketing Analytics has historically been fragmented across different teams, but the business is now centralising the capability within its wider Analytics function, creating a genuine opportunity for a new Head of Marketing Analytics to define what best-in-class looks like. The Role As Head of Marketing Analytics, ..... full job details .....
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