Our client''s well established and well-known business is seeking an experienced Head of Marketing and Communications to lead it''s strategic marketing and communications function across a multi-brand portfolio.This senior role will own brand positioning, digital performance, communications and commercial impact, ensuring activity is aligned, measurable and delivers clear ROI. You will lead and develop a marketing team and work effectively with senior stakeholders across the business. Job Title: Head of Marketing and CommunicationsLocation: WokinghamSalary: 70,000 - 80,000 depending on experience Key Responsibilities:Develop and deliver an integrated marketing and communications strategyEnsure consistent brand positioning, tone of voice and messaging across all channelsMonitor market trends, competitor activity and customer insight to inform strategyTrack performance and provide clear reporting and insightLead all internal and external communications, including storytelling, content, and brand messagingCollaborate and partner with influencer''sLead digital marketing activity including website, social, CRM, SEO, PPC and emailDrive customer acquisition, engagement and revenue through data-led campaignsLead, develop and motivate the marketing team Skills and Experience:Proven senior marketing leadership experience within a multi-brand environmentStrong digital and performance marketing capabilityCommercially minded with a strategic approachConfident people leader and collaborati