Sales Manager (Laboratory Equipment and Solutions)

Working Location: North West, UK (Home-based with regional travel)

Contract Type: Permanent

Salary: £50,000 - £55,000 + Bonus + Company Car + Benefits

About the Role

If you are already operating at Sales Engineer or Account Manager level within laboratory or analytical equipment, this is a strong opportunity to take ownership of a territory and drive growth across key scientific and industrial customers.

The role sits within a business supplying into laboratories, research environments, and regulated industries, seeking someone to lead sales strategy, key accounts, and new business development.

Why This Role Stands Out

• True Sales Manager role with full territory ownership
• Work with laboratories, R and D teams, and regulated environments
• Strong mix of new business and key account development
• Established product portfolio across laboratory equipment and solutions
• High level of autonomy to shape growth and customer strategy

Key Responsibilities

• Manage and grow a regional portfolio of laboratory and industrial clients
• Drive new business across pharma, biotech, research, and manufacturing laboratories
• Engage with laboratory managers, scientists, QA and QC, and procurement teams
• Sell laboratory equipment, instrumentation, and technical solutions
• Identify customer needs and recommend appropriate solutions
• Lead commercial discussions, pricing, and contract negotiations
• Build long-term relationships across multiple stakeholders
• Collaborate with internal technical teams to deliver tailored solutions
• Monitor market trends and identify growth opportunities

Requirements

• Proven experience in a Sales Manager or Senior Sales role within laboratory equipment or scientific solutions
• Background in analytical instruments, laboratory equipment, or consumables
• Strong understanding of laboratory environments including pharma, biotech, and research
• Track record of winning new business and managing key accounts
• Confidence engaging with both technical users and commercial stakeholders
• Strong commercial awareness and negotiation skills
• Self-motivated with experience managing a territory