Senior Marketing Executive - Events £32,000 - £37,000 + Excellent Benefits Hybrid London Leading media events business seeks a highly ambitious and talented Senior Marketing Executive to join their fast growing team. Our client delivers world-leading series of events focused on public policy and government. Your Role: This role will provide an excellent opportunity to develop your B2B direct marketing skills, using a mix of marketing methods, such as email, social media, partnership working, digital marketing, SEO, advertising and contra deals. Working in a lively, hybrid environment, the successful candidate will be creative, enjoy a diverse role with many tasks to juggle and will have the opportunity to work with other teams such as production, sponsorship, operations and sales. Full training will be provided with much opportunity for growth and development in this dynamic company. Core responsibilities: To construct and deliver comprehensive marketing campaigns for approx. 4 conferences/training courses per month, to attract paying delegates. Creating event marketing project plans Constructing and coordinating email campaigns Building and populating event websites Constructing direct mailing campaigns Data segmentation, targeting and list pulling Speaker liaison and negotiating contra deals, negotiating partnerships with associations and trade bodies. Arranging advertising: websites, inserts, publications, and adverts in trade journals Advertising events through s