Senior/Principal Pricing Analyst London (Hybrid - 2-3 Days per Week in Office) Competitive Salary + Bonus + Excellent Benefits Reference: J13134 Our client is investing significantly in the future of its Pricing and Analytics capability, expanding its use of advanced modelling, optimisation techniques, and customer value analytics to support smarter commercial decision-making.As a Senior/Principal Pricing Analyst you will play a key role in shaping pricing strategy across a portfolio of personal lines insurance products. This is an opportunity for an experienced pricing professional who combines deep technical expertise with commercial acumen and leadership capability.The successful candidate will be comfortable operating at both a strategic and hands-on level, leading complex analytical projects, influencing senior stakeholders, and supporting the development of more junior team members.The RoleWorking within a highly visible Pricing and Analytics function, you will lead the development of advanced pricing and optimisation solutions designed to improve profitability, customer outcomes, retention, and long-term value.You will leverage sophisticated modelling techniques to understand customer behaviour, price sensitivity, and demand, translating insight into actionable pricing strategies that deliver measurable commercial impact.Alongside your technical responsibilities, you will provide mentoring and guidance to analysts within the team and help drive best practice across p