Product Marketing Executive Hybrid / Remote (2-3 office days/2-3 home based Software Organisation 40,000 - 50,000 + Benefits Are you a creative and data-driven B2B marketer looking to take ownership of product marketing initiatives in a global software business? We are seeking a Product Marketing Executive to help drive awareness, lead generation, customer engagement and product adoption across a growing portfolio of software solutions. Working closely with Product Management, Sales and Marketing teams, you will play a key role in delivering go-to-market programmes, creating compelling messaging, managing campaigns and leveraging AI-powered marketing tools to improve performance and business outcomes. This is an excellent opportunity for an ambitious marketing professional who enjoys combining strategic thinking with hands-on campaign execution in a fast-paced software environment. As Product Marketing Executive, you will: Execute product marketing campaigns aligned to product roadmaps and commercial objectives Support go-to-market initiatives for new product launches and enhancements Develop product messaging, positioning and value propositions Create sales enablement content, presentations, customer-facing materials and marketing collateral Drive demand generation activities and support lead nurturing programmes Monitor campaign performance, ROI, conversion rates and pipeline contribution Analyse marketing data and provide recommendations for continuous improvement Track ..... full job details .....