Digital Marketing and Web Optimisation Specialist
Digital Marketing and Web Optimisation Specialist - 3 Month FTC Our client is launching a new brand and are seeking a Digital Marketing and Web Optimisation Specialist to support its successful introduction to the market. This short-term but high-impact position is ideal for a data-driven digital marketer who can quickly increase online visibility, generate high-quality leads, and establish strong digital foundations. You will lead strategy and execution across SEO, PPC, website optimisation, and B2B digital activity to drive rapid engagement from day one. Key Responsibilities Search Engine Optimisation (SEO) Develop and implement SEO strategies to build early brand visibility in a competitive market. Conduct keyword and competitor analysis relevant to the brand s audience and sector. Deliver optimised content and technical improvements to support fast organic growth. Pay-Per-Click (PPC) Management Plan and manage PPC campaigns tailored to the brand s target audience. Optimise ad performance, budgets, and bid strategies to generate qualified leads. Continuously refine campaigns to maximise return on investment during the launch phase. Website Development and Maintenance Build, manage, and maintain a high-performing, compliant brand website. Create conversion-focused landing pages designed to increase enquiries and engagement. Ensure strong technical performance, accurate tracking, and a seamless user experience across all devices. Digital Campaign Development (Including
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