Business Development Manager
Business Development Manager
Northwest & Northeast England (Field-Based)
Salary: -43,000 - -55,000 + Quarterly Bonus (-10,000 OTE) + Company Car + Excellent Benefits
An established international healthcare and vision care organisation is seeking a commercially driven and relationship-focused Business Development Manager to drive sustainable growth across a territory covering the Northwest and Northeast of England.
With a long-standing reputation for innovation, quality, and customer excellence, the organisation continues to expand its UK presence and is looking to appoint a motivated sales professional who enjoys building long-term customer relationships while delivering strong commercial results.
The Role
The Business Development Manager will be responsible for developing new business opportunities, growing existing customer accounts, and increasing market share across the assigned territory.
This is a highly autonomous field-based role, with approximately 4.5 days per week spent visiting customers and half a day dedicated to administration, planning, and CRM management. While the standard working week is Monday to Friday, occasional weekend attendance may be required to support regional events and exhibitions.
Key Responsibilities
- Identifying, developing, and securing new business opportunities across the territory
- Growing and retaining existing customer accounts through proactive relationship management
- Building, managing, and maintaining a healthy sales pipeline
- Delivering territory sales growth in line with business objectives
- Developing trusted partnerships with independent practices and key stakeholders
- Utilising CRM systems to plan activity, manage opportunities, and track performance
- Conducting regular customer visits, presentations, and business reviews
- Attending regional events, exhibitions, and industry meetings as required
- Working collaboratively with internal teams to maximise customer satisfaction and commercial success
Candidate Profile
The successful candidate will be an ambitious, resilient, and commercially focused sales professional with a proven ability to win and grow business.
Applications are welcomed from individuals currently working as Business Development Managers, Territory Managers, Account Managers, Area Sales Managers, or in similar customer-facing sales roles.
Essential Requirements
- Demonstrable success in business development and sales growth
- Strong relationship-building and communication skills
- A proactive and self-motivated approach to territory management
- Excellent organisational skills and disciplined follow-up
- Experience managing a sales pipeline and using CRM systems
- Ability to work independently in a field-based environment
- Full UK driving licence
- Flexibility to travel extensively throughout the Northwest and Northeast of England
Desirable Experience
- Experience within the optical, healthcare, medical device, vision care, or related sectors
- Previous experience using Salesforce CRM
Industry experience within optical or vision care would be advantageous; however, candidates with a strong business development background from other sectors are encouraged to apply.
Package & Benefits
- Basic salary of -43,000 - -55,000 depending on experience
- Quarterly bonus scheme with approximately -10,000 annual earning potential
- Company car provided
- Daily business expenses covered
- 25 days annual leave plus bank holidays
- Company pension scheme
- Structured training and ongoing professional development
- Genuine career progression opportunities
- Supportive and collaborative working culture
This opportunity would suit a driven sales professional seeking to join a growing organisation where performance is recognised, supported, and rewarded.
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