Head of Marketing 75,(Apply online only),0000 (DOE) + Bonus + Benefits Location: Northampton (Office-Based, 5 Days per Week) Our client is a high-growth, commercially focused financial services organisation with a fast-paced, data-driven marketing culture. As part of continued expansion, they are seeking a dynamic and hands-on Deputy Head of Marketing to lead and deliver end-to-end, multi-channel marketing campaigns that drive measurable B2B lead generation, conversion, and customer engagement. This is a strategic yet operational leadership role for an accomplished campaign manager who thrives on taking ownership, generating results, and operating in a high-velocity, transactional B2B setting. Ideal backgrounds include insurance, fintech, SaaS, professional services, technology, or other growth-driven sectors where lead generation and conversion are key performance drivers. Key ResponsibilitiesLead the planning, execution, and optimisation of fully integrated marketing campaigns across digital, email, social, print, and PR channels.Translate commercial goals into targeted campaigns that generate qualified leads and deliver measurable ROI.Produce and oversee content and creative assets that communicate strong, conversion-driven messaging across all touchpoints.Manage multiple concurrent campaigns from concept to delivery, ensuring performance is tracked and optimised through analytics and testing.Support new product launches and brand initiatives, working closely with Produ