Product Marketing Manager - B2B SaaS The Company An established, PE-backed B2B SaaS business with a market-leading position in the UK and Ireland and a loyal customer base. It is investing in a more commercially focused product marketing function. The search is confidential. The Role You''ll own product marketing for a defined part of the portfolio, working closely with Product, Sales, Customer Success and Demand Generation. You''ll report to the Head of GTM and work as part of a small, tight-knit product marketing team. The shared aim is to win in market and land launches against forecast. Depending on your background, the emphasis will sit towards one of two areas: Market insight and positioning: competitive intelligence, win/loss analysis, differentiated messaging and commercial input into roadmap, pricing and packaging Enablement and launch delivery: sales plays, battlecards, training, launch readiness, product copy and campaign messaging that converts Across both, you will: Turn complex product capability into clear, persuasive value stories Equip commercial teams to win, with proof, references and messaging used in live deals Track what''s working, from win rate and launch accuracy to MQL-to-SQL conversion and asset usage, and use it to sharpen the approach What We''re Looking For 5-8 years'' product marketing experience, ideally in B2B SaaS Strong in at least one of two areas: market research and positioning, or sales enablement and launch execution Strong ..... full job details .....