We are working with a leading UK pump solutions business seeking an experienced Sales Manager to take ownership of a defined sales area centred around Bedford. This role plays a key part in driving regional growth by developing long term customer relationships and delivering technically sound pump hire solutions into a wide range of project environments. The Territory Sales Manager will be responsible for managing and expanding a portfolio of customers, identifying new opportunities, and maximising hire revenue across the territory. Working closely with internal operational, hire desk and technical teams, the role focuses on providing a professional, consultative sales approach that aligns the right equipment and solutions to each customer s needs. Key Duties and Responsibilities Develop and grow profitable hire revenue across an allocated territory by building strong relationships with contractors, end users and key decision makers. Manage and develop both existing accounts and new business opportunities, ensuring consistent engagement and long term value creation. Visit customer sites and regional offices to understand upcoming projects, technical requirements and commercial objectives. Identify opportunities early in the project lifecycle to position appropriate pump solutions and services. Manage solutions from initial enquiry through to delivery, including technical input, installation coordination, commercial negotiation and ongoing account management. Prepare and