Senior Digital Marketing Executive
Purpose of the role To support the delivery and development of the firm''s digital marketing strategy, with responsibility for social media, website management, content creation, video, email marketing and digital campaigns. Working closely with the Marketing Manager, the Senior Digital Marketing Executive will help strengthen the firm''s digital presence, raise brand awareness, increase engagement and showcase the firm''s people, expertise and services. This is a hands-on role suited to an experienced digital marketer who can manage their own workload, take ownership of digital activity and campaigns, and bring forward ideas to continually improve our digital marketing. Key responsibilities Plan, develop and deliver digital marketing campaigns in line with the firm''s marketing priorities. Manage and maintain the firm''s social media channels, including planning, creating, scheduling and monitoring content. Create engaging digital content including articles, newsletters, case studies, social media content, videos, reels and vox pops. Develop and manage content calendars across the firm''s brands, sectors, services and campaigns. Manage and update website content, ensuring information is accurate, relevant, engaging and optimised. Support the ongoing development of the firm''s website and identify opportunities to improve content, user experience and visibility. Apply SEO best practice to digital content and identify opportunities to improve organic search performance. Plan ..... full job details .....
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