Product Marketing Manager

Your new company I am working with a global media and entertainment technology division that helps content creators, providers, and operators around the world launch, monetise, and grow their services. They offer subscribers engaging and personalised experiences and have award-winning products and services including video security, cybersecurity, cloud-based video and streaming solutions.Your new role The Product Marketing Manager role serves as a crucial link between sales, marketing, and product management, focusing on crafting product and solution positioning that distinguishes the business in the device security markets. You will lead and manage initiatives to position products and solutions effectively, collaborating with product managers to identify market opportunities and develop compelling value propositions. These propositions will be regularly re-evaluated to ensure they align with target market needs. Additionally, you will assist in defining go-to-market strategies to ensure products are correctly positioned in each segment and region. Conducting market research and competitive analysis will be key, utilising sales data, surveys, and focus groups to understand customer pain points, market potential, and pricing strategies.What you''ll need to succeed Ideally, you will have 5 years'' experience in an international, multicultural business environment (Experience in cybersecurity and/or semi-conductors a plus!)Excellent marketing execution and business analysis skil
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