We are seeking a passionate and experienced Senior Social Commerce Strategist for a 9-month Fixed Term Contract to join our Global Social Commerce Team. In this role, you will be responsible for developing and executing comprehensive social media strategies that unify paid and organic efforts to drive measurable results for our clients. It is about crafting strategies that help clients optimise their social channels to sell. You will work closely with client editorial, creative, and marketing teams to craft overall strategic visions and platform-specific content strategies, bringing creative vision to life through exceptional content that resonates with target audiences and drives online shopper experiences. What you''ll be doing: Social Commerce Strategy andamp; Leadership: Develop and implement end-to-end social commerce strategies aligned to client growth objectives spanning TikTok Shop, affiliate ecosystems, paid social, and D2C integration. Define clear KPIs across GMV, CVR, AOV, and contribution to total revenue. Platform andamp; TikTok Shop Expertise: Lead strategic thinking across TikTok Shop (and similar platforms), including seller/vendor models, affiliate strategy, live shopping, creator partnerships, and promotional mechanics. Channel Audits andamp; Opportunity Identification: Audit client social and commerce ecosystems to identify growth opportunities including gaps in product tagging, content formats, creator strategy, conversion journeys, and platform utilisat