Area Sales ManagerConfidential ClientLocation: LIVERPOOL (Field and Home Based)Salary: £30,000 - £45,000 basic + uncapped commissionContract: Full-time, PermanentThe RoleA well-established purchasing and supply organisation is seeking a motivated Area Sales Manager to join its growing sales team. This is a field-based position, home-based when not travelling, covering Glasgow and surrounding areas.You will be responsible for developing new business and managing existing accounts, selling food and beverage purchasing solutions into the hospitality and leisure sector.Key ResponsibilitiesProactively identify and win new business opportunitiesManage and grow a portfolio of hospitality and leisure clientsBuild strong, long-term relationships with decision-makersPromote purchasing and supply solutions across food and beverage categoriesAchieve and exceed sales targets through effective field sales activityMaintain accurate CRM and pipeline reportingThe Ideal CandidateProven B2B field sales experienceExperience selling food and beverage products or solutions (highly desirable)Background selling into the hospitality, leisure, or foodservice industrySelf-motivated, target-driven, and commercially astuteStrong communication, negotiation, and relationship-building skillsFull UK driving licenceWhat''s On OfferCompetitive basic salary of £30k-£45k (DOE)Uncapped commission structureHome-based role with field autonomyLong-term career progression opportunitiesSupportive and established manag