GBR Recruitment are working exclusively with a leading modern construction & built environment business, recruiting for an experienced 360 degree Marketing Marketing (Digital & Traditional)-ideally from a Construction related industry background but not essential, to produce highly innovative, exceptionally creative & inspired eye catching OMNI channel / Multi channel marketing content, across all digital & traditional marketing formats (website, social media channels, Meta platforms, blogs, vlogs, time lapsed videos, publications, POS, events & exhibitions etc.).-

This is an amazing top level leadership Marketing opportunity, ideal for a hands on creative guru, to come in & drive forward the companies digital & traditional marketing communications, by working hand in hand with the sales teams (attending UK wide site visits etc. to capture real live construction build content), to increase product sales & marketplace exposure across the UK & Ireland.-

You will be the digital wizard, who-can create engaging content across the companies website, social media channels such as LinkedIn, Facebook, Twitter, Instagram & other social media outlets, plus SEO.-

This is a stand alone role with full autonomy for all things Marketing, aligning the Marketing strategy with the Sales strategy.-

You will set the companies tone of voice to the outside World.-

Marketing Duties:

• Design high quality eye catching-marketing content-to promote the company & it''s construction industry solutions-(digital & traditional formats / role outs).
• Produce highly engaging high quality online content across the companies website & social media channels. Driving website visitor numbers & Website referrals.-
• Driving marketing activity across Meta Channels.-
• Driving Multi-channel / OMNI channel Marketing.-
• Deliver engaging content that-captures the desired B2B audience.-
• Creative writing, Editing &-Proofreading all online content inc.Videos.
• Utilise SEO & Google Analytics, to attract high volume-website / social media channels traffic, to help increase sales / exposure.
• Analyse web traffic metrics & define Marketing strategies from insights.
• Working closely with the sales team, accompanying them on site visits & producing real live content, plus case studies of builds / installations.-
• Produce engaging Video content for customers to see actual builds.
• Carry out market intelligence, exploring what the competition are doing.-
• Produce Traditional marketing content-(leaflets, brochures, POS displays etc.).
• Networking at corporate events, trade shows, exhibitions, business breakfast clubs etc.-
• Responsible for driving online enquiries via Social Media channels (using instagram, tik tok, Linkedin, X, facebook & more)

Desired Experience:-

• Marketing Manager level experience required or similar.
• Hands on Marketing content creator (all techniques / channels)-
• Innovative & creative 360 degree marketing professional (all formats).
• B2B sector marketing experience, ideally in the built environment / construction solutions sales industry (modular builds, temporary structure builds, cabins, leisure homes or similar).
• OMNI channel / Multi-channel & Meta platforms-experience.-
• General Construction, Built Environment, Storage Solutions, Racking Systems, Mezzanine Floors, Modular Builds, Pre-Fabricated Builds, Sports Buildings or similar industry exposure would be useful.-
• Knowledge of lead generation software-ideal.-
• Experience of Hubspot useful.-
• Used to managing small Marketing budgets, is ideal.

Role is commutable from Leicester, Derby, Coalville, Ashby de la Zouch, Loughborough, Nottingham, Birmingham, Tamworth & surrounding areas.-