As a Digital Marketing Assistant, you will support digital marketing activity, assisting in managing and optimising paid and organic marketing channels and coordinating with partners to maximise brand visibility and conversions.Client DetailsMy client is a retail brand with global presence, leading in the space. HQ in London DescriptionAssist in the execution and optimisation of paid social, paid search, and affiliate marketing campaigns.Collaborate with external agency partners and internal teams to support day-to-day campaign management.Monitor campaign performance, analyse data, and provide insights to improve ROI and efficiency.Support affiliate marketing efforts, including partner outreach, onboarding, and performance tracking.Conduct keyword research, ad copy testing, and landing page optimisation for Google Ads and Meta Ads.Assist in creating reports and presentations to track KPIs and campaign performance.Stay updated on the latest trends in digital marketing, social media, and industry best practices.Coordinate digital asset requirements with the creative team to ensure timely execution of campaignsProfileExperience and / or knowledge in digital marketing; paid media or affiliate marketing preferably within the retail, e-commerce or consumer goods industryBasic knowledge of platforms like Google Ads, Meta Ads (Facebook and Instagram), TikTok Ads, and affiliate networks (e.g., Rakuten, AWIN, CJ).Strong analytical skills and experience with reporting tools such as Go