Senior Product Marketing Manager/Lead £75-85K plus EquityLondon (on-site 4/5 days a week)This role exists to make a complex B2B product easy to understand. My client is a unified customer platform, a tool that brings customer data, workflows, and insights into one place so teams can better understand, manage, and grow their customer relationshipYou''ll own how the product is explained - on the website, in launches, in demos, and in sales conversations. You''ll sit between Product and GTM and act as the single source of truth for product messaging.This is a founding role with real ownership. You''ll set the standard and do the work.What you''ll doTurn roadmap and features into clear product narrativesMake launches land with context, not just release notesOwn product content on the websiteBuild and maintain a library of product demo videosDefine how the product should be demoed by audience and use caseAlign Product, Sales, Marketing, and Customer teamsBuild repeatable systems for launches, demos, and storytellingWhat we''re looking forStrong product marketing experience in B2B SaaS (targeting SME to Large Enterprise)At least 4 years'' experience of product marketing specificallyProven ability to make complex products make senseGreat instincts for positioning and narrativeComfortable demoing products and explaining workflowsHappy to record demos and walkthroughs yourselfBuilder mindset - you like ownership and blank canvasesWhy this roleFirst Product Marketing hireReal influence