Marketing Executive - Sales-Led Lead Generation Liverpool Street (London) or Nazeing - Fully Office Based £35,000-£40,000 + Lead Gen Bonus + Profit-Linked Bonus Start Date: April / May Are you a commercially minded, outreach-focused marketer who thrives on generating high-quality leads that convert? We''re looking for a driven Marketing Executive to work alongside our sales team, delivering measurable pipeline growth across the Cyber, IT and Telecoms sectors. This is a hands-on, sales-led marketing role where performance, accountability and results matter. The Role Reporting directly into the commercial leadership team and working closely with sales, you will be responsible for generating qualified leads and driving inbound and outbound marketing activity that directly impacts revenue. This role would suit someone who enjoys ownership, performance tracking and optimising campaigns to drive tangible results. Key Responsibilities Lead generation strategy and execution aligned to sales targetsSEO optimisation to increase website traffic and inbound enquiriesManaging and optimising Google Ads campaignsCreating high-converting landing pages with compelling hooksEmail marketing campaigns (outreach, nurture and re-engagement)Social media campaigns (organic and paid)Campaign performance tracking, reporting and optimisationManaging and maintaining activity within Zoho CRM (experience preferred)Supporting the sales team with targeted outreach campaignsDriving measurable ROI across