CRO and UX Lead

Job Title: CRO and UX LeadContract Length: Six monthLocation: Hybrid (office Hammersmith, London)Start Date: ASAP As a CRO and UX lead, you will manage, prioritise and execute the experimentation roadmap, implementing CRO strategy and engaging a wide variety of different stakeholders to drive experimentation and improvements online for our B2C websites and e-commerce platforms. You will conduct user research, plan, design, test, measure and implement new activity that will ensure customer journey is seamless and increases conversion. ResponsibilitiesLead CRO strategy from ideation to execution aimed at increasing the e-commerce core KPIs across channels and campaigns.Implementing A/B. multivariate tests and personalisation including planning and reporting.Data-driven insights, comprehensive KPI-focused analysis, and strategic evaluation and implementation.Monitor the effectiveness/performance of campaigns through robust data analysis and iterate on the prescribed testing plan.Manage CRO budget and ensure ROI as part of performance reviews.Conduct user research, usability testing, and web analytics to identify customer needs and pain points.Optimize web pages and interfaces for conversion, retention, and engagement using A/B testing, multivariate testing, and personalization tools.Work with Adobe Target and our agency to create and deliver personalized experiences and recommendations for different customer segments and scenarios.Collaborate with product owners, developers, and
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