Customer Communications Specialist - B2C/Broadband/PAYGContractReading/Home We''re looking for a Customer Communications Specialist to join our Customer Comms team. This role is central to delivering compelling, insight-led marketing communications to our Contract Voice, Broadband, and Pay As You Go customers - driving brand love, retention, cross-sell, and upsell.As part of the creative engine behind our email, SMS, and app campaigns, you''ll turn strategic ideas into high-impact customer communications. You''ll thrive in a fast-paced, collaborative environment, working closely with CVM, GTM, vendor partners, and the wider Marketing team to bring new propositions to life that truly engage and deliver results.You''ll collaborate with our in-house creative agency to develop standout campaigns, but you''ll also be confident in using AI tools and prompt engineering to craft inspiring, high-quality copy.We''re looking for someone who can juggle multiple workstreams, stay calm under pressure, and bring structure, creativity, and energy to everything they do. Responsibilities of the Customer Communications Specialist, include:Lead the creative development and delivery of customer communications across retention, upsell, and cross-sell activityWork with CVM and Marketing Managers to translate strategy into creative executionCollaborate with the CVM Insights team to track performance, apply learnings, and optimise future campaignsCraft clear, inspiring design briefs for our In-House