Senior Performance Marketing Manager
Do you get a buzz from owning seven-figure media budgets and seeing the impact of every decision in the numbers within days?Are you ready to lead a talented team and shape the growth model of a business entering its biggest chapter yet?If so, read on.The businessMy client is a fast-growing, highly profitable digital consumer business and one of the leaders in its market. It was recently acquired by a major European group, which brings serious investment and ambition. With a new Managing Director and a new Head of Marketing on board, they re building a stronger, more specialist marketing team, and this senior performance role is central to the next stage of growth.The roleReporting to the Head of Marketing and leading a team of three performance marketers, you ll own the paid acquisition and retention strategy. This is a hands-on leadership role combining strategy, commercial ownership and operational excellence.You ll be responsible for: Performance strategy: owning annual, quarterly and monthly channel plans aligned to commercial targets, with a sharp focus on CAC, LTV and profitability.Channel leadership: leading Meta, TikTok, Snapchat, Paid Search, app acquisition, affiliates, native and display, including budget allocation, optimisation, audience strategy and forecasting.Testing and experimentation: building a structured, evidence-led testing programme across creative, messaging, audiences, landing pages and funnels.New channels: building the business case for, and ..... full job details .....
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