Job title: PR and Communications Manager - Destination/Tourism Location: Birmingham, West Midlands (Hybrid - 2/3 days per week in office) Contract: Full-time, Permanent Start date: December 2025 - Jan 2026 Salary: 40,000 - 43,000The RoleAn exciting opportunity has arisen for an experienced PR and Communications Manager to lead high-impact communications and media activity within the region''s growing visitor economy. Acting on behalf of a leading organisation in place promotion, this role will deliver engaging campaigns, media relations and strategic messaging that showcase the area as a world-class destination for tourism, events and conferences. Working collaboratively with internal teams and external partners, the successful candidate will help position the region at the forefront of both domestic and international attention.Key RequirementsDevelop and implement a full-funnel communications strategy for the visitor economy.Lead the creation of compelling stories and campaigns that drive positive media coverage nationally and internationally.Produce high-quality editorial, press releases, speeches and thought leadership content.Build and maintain strong relationships with journalists, media outlets and key stakeholders.Identify storytelling opportunities that highlight the region''s strengths and cultural assets.Manage KPIs, reporting and performance tracking across earned and owned media channels.Support the delivery of strategic regional campaigns aligned with wider pol