Business Development Manager – Welding, Abrasives & Industrial Solutions

About the Company

Our client is a fast-growing manufacturer and supplier of welding, abrasives, and industrial solutions. Backed by significant investment and ambitious growth plans, the business is rapidly expanding its presence across the UK and has built a strong reputation for delivering quality products, technical expertise, and exceptional customer service to customers within manufacturing, engineering, fabrication, and industrial markets.

As part of their continued expansion, they are seeking an ambitious and driven Business Development Manager to join their UK sales team and develop business across the North West region.

The Opportunity

This is an exciting opportunity for a commercially focused sales professional who enjoys winning new business, developing customer relationships, and working with technically focused industrial products.

The successful candidate will be responsible for driving sales growth, increasing market share, and developing long-term relationships with customers across fabrication, engineering, manufacturing, maintenance, and industrial sectors.

Key Responsibilities

• Develop and execute a regional sales strategy to achieve sales and growth targets.
• Identify, target, and secure new end-user business opportunities throughout the territory.
• Build and manage a strong pipeline through proactive prospecting and customer visits.
• Conduct product demonstrations, technical presentations, and customer trials.
• Promote a range of welding consumables, abrasives, and industrial products.
• Convert trial activity into long-term, profitable customer relationships.
• Provide technical and commercial advice regarding product performance and applications.
• Monitor competitor activity, market trends, pricing, and customer feedback.
• Maintain accurate CRM records, forecasts, and sales activity reports.
• Work closely with customers to understand their operational challenges and identify solutions.

About You

We are looking for a motivated and results-driven sales professional with experience selling industrial consumables or technical products into manufacturing and engineering environments.

You will have a strong track record in new business development and be comfortable engaging with everyone from workshop personnel and engineers through to senior management teams.

Essential Requirements

• Proven field sales experience within industrial, engineering, or technical markets.
• Experience selling welding products, abrasives, cutting solutions, industrial supplies, MRO products, tooling, or related industrial consumables.
• Strong new business development and account management skills.
• Ability to build credibility with engineers, fabricators, maintenance teams, and decision-makers.
• Excellent communication, negotiation, and relationship-building skills.
• Self-motivated with strong territory management and organisational abilities.
• Experience using CRM systems and Microsoft Office.
• Full UK driving licence.

Desirable

• Experience conducting product demonstrations and customer trials.
• Knowledge of welding consumables, abrasives, cutting products, or industrial process applications.
• Experience working within manufacturing, fabrication, engineering, or maintenance sectors.

What's on Offer?

• OTE £50,000 - £80,000
• Company vehicle
• Benefits package
• Genuine career progression opportunities
• Join a growing business with significant investment and ambitious expansion plans
• Opportunity to make a real impact within a developing UK sales team

Apply Now

If you have experience in industrial sales and are looking to join an ambitious, fast-growing organisation within the welding, abrasives, and industrial solutions sector, we'd love to hear from you.