Location: London, Watford or Bristol (Hybrid working options available)This senior role leads and embeds Canada Life UK''s digital marketing strategy, owning the web front end across UK sites and shaping the web infrastructure, content and journeys for priority audiences. The role holder will upweight the contribution of digital channels, platforms and tools, support the wider digital transformation, set and track clear performance targets, and manage the digital team and budget.They will define and deliver a data driven digital strategy that maximises use of digital marketing and content to build Canada Life''s reputation, grow income and partnerships, and increase market impact. With proven experience of leading digital teams in financial services and a strong customer focus, the role holder will influence how digital supports UK business objectives, working closely with stakeholders across corporate reputation, propositions, people experience, internal communications, marketing, IT and the global GWLE digital teamsWhat You''ll DoLead digital engagement strategy and web experienceOwn and evolve Canada Life UK''s digital engagement strategy, including the web front end for all UK websites. Define and develop the web infrastructure, user journeys and content in partnership with the marketing team to improve engagement, conversion and satisfaction across priority audiences.Drive digital transformation, capability and planningLead the development and implementation of the ..... full job details .....