Product Marketing Executive Stoke on Trent Hybrid working arrangements but must be local to the office. Permanent, full time (35 hours per week Monday Friday) up to £50,000 depending on experience Our client is a leading organisation formed over 20 years ago and provide a range of digital software solutions to a specialist industry sector. Award winning and have a strong market share within their sector. As part of the business model, they also operate a marketing agency specialising in PPC / SEO and digital marketing for their clients. Due to continued growth and development within their strategic plans they are looking to expand with an additional Product Marketing Executive As Product Marketing Executive, your role is to thoroughly understand the existing products and new launches to deliver compelling marketing campaigns to help generate the uptake and interest in the product to achieve forecast goals. You will work closely with the Product Owners to capture the features, benefits, and USPs of the product and deliver marketing literature and support material including sales support documents, pricing information, internal intranet information, case studies, and more. As Product Marketing Executive you ll have a close relationship with the Commercial and Operations Teams to ensure all our team have the information they need to properly position the product and promote to customers. Key Duties to include: Day to day You ll be planning and creating go-to-marketing strate