Head of Marketing
White Collar Factory (95009), United Kingdom, London, LondonHead of MarketingAbout the role At Capital One, we aim to be a Force for Good in Lending - enabling millions of customers to get a clear, fair deal and to succeed with credit. Now, we''re looking for a Head of Marketing to join our team who fully understands and appreciates our values and what we uniquely offer to customers - to help us scale our work even further. Owning the end to end strategic agenda, the Head of Marketing will continue to drive our brand and performance marketing forward, developing a dynamic marketing plan that has a key focus on acquiring new customers through various digital media channels. The Head of Marketing will bring commercial acumen and business development know-how - working internally and externally to identify high leverage growth opportunities. They will lead engagement, negotiation and due diligence to bring these opportunities to fruition. This role will report to our Vice President for Customer Acquisition - a member of the UK leadership team. The Head of Marketing will engage regularly with the UK Leadership Team, leveraging those relationships to push forward new growth opportunities and investments. What you''ll do Own the development and delivery of the UK Marketing strategy - owning a large marketing budget, with a focus on maximizing ROI and Brand equities Lead the execution of market leading digital marketing for new customers across existing and emerging channels De
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