The Interim Head of D2C/ Ecommerce will lead the direct-to-consumer strategy; leading a team based in Berkshire. In this contract, you will be responsible for driving demand and conversion for the product portfolio; with the ability to successfully acquire, engage and retain customers using both online and offline media channels. You will be a strategic leader, capable of managing budgets and investment to deliver results. Client DetailsThe hiring company is a well-established organisation in the retail industry, known for its innovative approach and commitment to delivering exceptional customer experiences.DescriptionThe successful Interim Head of D2C/ Ecommerce will Develop and execute the direct-to-consumer strategy to enhance customer engagement and revenue growth.Oversee marketing campaigns and ensure alignment with the broader retail objectives.Collaborate with cross-functional teams to optimise the customer journey and experience.Analyse performance metrics and provide actionable insights to improve campaign effectiveness.Lead and manage the D2C team, fostering a results-driven and collaborative environment.Report directly to senior leadership, providing regular updates on progress and challenges.ProfileThe successful Interim Head of D2C/ Ecommerce should have Proven expertise in direct-to-consumer strategies within the retail, entertainment and/or consumer electronics industry.Strong leadership skills with experience managing and motivating teams.Comprehensive knowle