Digital Marketing Executive
Hunting for a Digital Marketing Executive to join a bespoke, specialist travel company that craft once-in-a-lifetime experiences. From African safaris to remote island escapes, they create tailor-made journeys built on expertise, passion, and a commitment to responsible travel.Key Responsibilities:PPC Campaigns: Manage and optimise Google Ads, including Adwords and Performance Max. Monitor and report on performance to drive conversions.Social Media: Run organic and paid campaigns across TikTok, Instagram, Facebook, and LinkedIn, tailoring content to each audience and reporting on performance.Website Management and SEO: Update web content, add new trips and hotels, and collaborate with developers on new features and CRO improvements. Implement SEO best practices across metadata, headings, keywords, and technical updates.Analytics and Reporting: Use GA4 and other analytics tools to understand website and campaign performance, track leads, and produce regular reports.CRM and Integrations: Support data flow between systems such as Pipedrive, Zapier, and Mailchimp to ensure seamless automation and reporting.Launching New Destinations: Work with the marketing team to support destination launches, including creating website content, social media assets, and PPC campaigns.Ideal Candidate:Minimum 2 years'' digital marketing experience across Search, Social and SEOHands-on experience managing campaigns end-to-end, including writing effective ad copy.Experience with CMS platforms and CR
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