Content & Digital Communications Lead (Maternity cover)

Business Manager - E-Commerce and Marketplace Consultant @ Major Players / Connecting the Best E-commerce Talent with the UKs biggest RetailersWith a strong creative vision and cultural relevance, the brand is now seeking a
Digital Director
to lead the next stage of its online expansion.This leadership role will oversee all areas of
digital performance
, including
ecommerce operations, online trading, performance marketing, CRM, and analytics
. A key part of this role is driving international growth particularly across
Asia-Pacific
markets while continuing to strengthen the brand''s digital presence and customer experience.Lead and develop the
global digital strategy
, with full ownership of revenue targets and customer acquisition goals.Manage and scale a multi-disciplinary team spanning ecommerce, CRM, paid media, content, and digital design.Oversee daily site performance, trading initiatives, and optimisation projects to increase traffic and conversion.Drive the brands
international growth online
, focusing heavily on opportunities across
APAC
and other emerging regions.Work collaboratively with brand, creative, and operations teams to ensure consistent execution of campaigns and site activity.Analyse performance data across all digital channels to inform strategy, customer journey improvements, and retention efforts.Deliver the online calendar in line with product drops, commercial goals, and marketing campaigns.Significant experience in a senior digital leadership role within a
fashion, lifestyle, or consumer brand
.A track record of leading
digital growth and international expansion
, ideally with experience launching or scaling into APAC markets.Strong knowledge across
performance marketing, retention/CRM, digital trading, and ecommerce operations
.Commercially focused, data-driven, and comfortable working in a fast-moving, highly creative environment.Employment type
Full-time
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