The Company: Established company with great career opportunities. One of the largest blood glucose companies in the UK. Showing a good level of continual and sustained growth. One of the market leaders. Fantastic career opportunity. The Role of the Regional Sales Manager The main element of the role as the new Regional Sales Manager is to promote and sell the blood glucose monitor, downloadable software and the pen needles and manage a team of reps that cover the East of the country. The team sell into GP''s Surgeries, Meds Management and Hospitals. Assist the National Sales Manager with the establishment of sales objectives through forecasting and the development of sales quotas for the region and individual territories. Liaise with appropriate CCG stakeholder contacts including commissioning and medicines management to identify new formulary guidance inclusion opportunities and general business development. Management of regional sales-force to include hiring, training, performance assessment, scheduling, professional development and ensuring that all employment law requirements are met in respect of the regional sales team. Assist regional sales team to build competitive immunity at each assigned account by thoroughly understanding all aspects of the account and creating multi-level relationships within the account, both vertically and horizontally. Provide cover for territories that are temporarily not covered b