Key Account Manager - Cash and Carry and Wholesale Focus)Location: Home based with nationwide travel Weekly London office presenceSalary: £45,000 + £5,000 car allowance + 15% bonus + laptop and phoneThe OpportunityThis is a newly shaped role within a growing drinks business, created to accelerate performance across Cash and Carry, Wholesale and wider Off Trade sub-channels. While the business is well established in Grocery, there is a clear opportunity to significantly increase penetration and visibility across wholesale routes to market and this role will lead that charge.Reporting into the Head of Off Trade, you ll combine new business development, strategic wholesaler partnerships and hands-on execution, while also supporting selected Grocery accounts where required.The Role Own and deliver the Cash and Carry and Wholesale strategy, targeting improved distribution, rate of sale and brand visibility across the UKBuild strong relationships with regional and national wholesalers, depot managers and buying teamsLead customer planning, pricing, promotional activity and range execution within wholesale accountsSupport the National Account Controller on key Grocery customers where required, ensuring alignment of strategy and activationWork closely with Marketing to deliver effective in-depot activity, promotions and point-of-saleTrack market trends, competitor activity and customer performance to inform future growth plansPrepare accurate forecasts, sales reports and commercial u