Who We AreBoston Consulting Group partners with leaders in business and society to tackle their most important challenges and capture their greatest opportunities. BCG was the pioneer in business strategy when it was founded in 1963. Today, we help clients with total transformation-inspiring complex change, enabling organizations to grow, building competitive advantage, and driving bottom-line impact.To succeed, organizations must blend digital and human capabilities. Our diverse, global teams bring deep industry and functional expertise and a range of perspectives to spark change. BCG delivers solutions through leading-edge management consulting along with technology and design, corporate and digital ventures-and business purpose. We work in a uniquely collaborative model across the firm and throughout all levels of the client organization, generating results that allow our clients to thrive.What You''ll DoThe Global Brand Activation Senior Coordinator acts as the primary liaison, collaborator, and project manager in supporting the successful execution and delivery of creative concepts, visual identity systems, and other creative assets for priority Global Marketing and Communications (MandC) projects. This role is responsible for uncovering the "why" behind requests to ensure the Global Brand and Creative Strategy team is solving the right problems, maximizing opportunities, and strengthening storytelling through creative strategy and deliverables. Act as the "account manag