Senior Marketing Insight Manager
Senior Marketing Insights Manager - Data and AnalyticsBristol (2 days per week)Circa. £80,000 - £90,000 + Strong Bonus + BenefitsFinancial ServicesWe''re looking for a Senior Marketing Insights Manager to play a pivotal role in influencing campaign and website optimisation in a household name.This role would be perfect for someone who has worked closely with marketing teams, understands how to work in complex environments (ideally regulated) and has the ability to be both hands-on in the creation and visualisation of data as well as a strong influencer with great presentation skills.The OpportunityReporting to the Marketing Director, you''ll transform complex data and research into clear, compelling strategic intelligence. You''ll influence both short-term campaign optimisation and long-term marketing direction.You''ll design robust measurement frameworks aligned to performance, using advanced analytics including marketing mix modelling, econometrics and A/B testing to quantify impact. You''ll present insights to bridge the gap between data and marketing.From competitor benchmarking and market intelligence to audience behaviour and decision-making analysis, you''ll partner closely with marketing leaders across the business to drive ROI across channels.What You''ll Be DoingDesigning and implementing end-to-end marketing measurement frameworksAnalysing campaign effectiveness and embedding actionable learningsLeading competitor benchmarking and continuous market intelligenceUsin
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