Help shape the future of water for millions. As the UK’s largest water company, we’re tackling today’s challenges and building a resilient, sustainable water system for tomorrow. At the heart of this transformation is White Horse Reservoir in Oxfordshire—a major infrastructure project that will help secure water supplies for 15 million people across the South East.
 
White Horse Reservoir will be more than a vital source of water. It will be a space for nature and a place for people, creating lasting benefits including leisure, recreation and wildlife. As our Senior Digital Marketing and Brand Manager, you’ll help bring this vision to life, connecting the people who will visit, work and live near this exciting new destination with everything it has to offer.
 
We’re looking for a marketing professional who pairs strategic thinking with creative flair and the ability to turn ambitious ideas into expertly delivered activity.This is your opportunity to help shape a major national project, tell compelling stories and build lasting connections between White Horse Reservoir and the audiences it will serve. If you’re ready to bring your expertise to a project with a lasting impact, we’d love to hear from you.
 
As Senior Digital Marketing and Brand Manager, you’ll work alongside the White Horse Reservoir project team to keep digital marketing and communications closely aligned with the project’s priorities and key milestones. You’ll play a central role in bringing the project’s story to its audiences as it develops.
 
You’ll collaborate with Thames Water’s corporate communications and creative teams to keep activity consistent and aligned with governance requirements. You’ll also manage external agencies and suppliers to deliver campaigns, digital platforms and materials, while working with contractors and partners to embed a clear, consistent project brand and message.
 
Location and working pattern - This role will be based across our Camelford House (Vauxhall) & Clearwater Court (Reading) offices with the option of hybrid or remote working, regular travel to the project site in Oxfordshire will be required.
 
What you will be doing as Senior Digital Marketing and Brand Manager
 
Digital -

• Lead the development and delivery of the White Horse Reservoir digital and social media strategy.
• Oversee the development, management and optimisation of White Horse Reservoir website and social media channels.
• Deliver high quality digital content and campaigns.

Brand - 

• Govern the development of the White Horse Reservoir brand.
• Lead the roll out of the White Horse Reservoir brand across the project and delivery partners.
• Embed the brand as a central pillar of the emerging organisational culture of White Horse Reservoir.
   

Marketing - 

• Develop and deliver the White Horse Reservoir marketing strategy and channel plan.
• Create and manage marketing tools and campaigns to drive project engagement, including management of project direct communications and events.
• Support the development of placemaking narrative and storytelling.
   

What you should bring to the role

• Proven experience delivering integrated marketing and digital strategies, including multi-channel campaigns (web, social, events, direct marketing) to engage diverse audiences
• Strong expertise in brand development and governance, with experience rolling out brand across complex projects and multiple partners.
• Experience managing external agencies and suppliers alongside using analytics and insights to measure performance and optimise activity.
• Experience of managing a small team, preferably with creative functionality within it.
• Track record of stakeholder-focused communications and collaboration, working across multidisciplinary teams, supporting engagement or consultation activity.
• Ideally hold a Digital Marketing qualification with strong technical expertise across digital marketing platforms, content management systems, analytics tools, alongside experience in website development and agency management.
• Strong project management capability, with the ability to deliver multi-channel marketing campaigns, apply brand governance, and use data and insights to drive performance and continuous improvement.
• Experience working on major infrastructure or high-profile projects, including public consultation or stakeholder engagement would be desirable but not essential.

What's in it for you?

This is a highly rewarding, brand new role for the business, giving you the opportunity to work on a project of national significance, to shape the marketing and brand for an exciting new destination and to build a talented marketing and creative team.

• Competitive salary of £57,785 - £75,000 per annum depending on experience.
• Annual Leave - 26 days holiday per year increasing to 30 with the length of service. (Plus bank holidays) 
• Car Allowance - £5,800
• Annual Bonus.
• Private Medical Health Care.
• Contributory pension – Defined Contribution - Maximum of 12% -2x employee contribution.
• Personal Medical Assessments – Open to all once a year.
• Wider benefits scheme including our benefits hub, which is packed full of offers and information to save you money and support your wellbeing.

Find out more about our benefits and perks (Please note different T&Cs apply if on secondment)

Who are we?

We’re the UK’s largest water and wastewater company, with more than 16 million customers relying on us every day to supply water for their taps and toilets. We want to build a better future for all, helping our customers, communities, people, and the planet to thrive. It’s a big job, and we’ve got a long way to go, so we need help from passionate and skilled people, committed to making a difference and getting us to where we want to be in the years and decades to come.

Learn more about our purpose and values

Working at Thames Water

Thames Water is a unique, rewarding, and diverse place to work, where every day you can make a difference, yet no day is the same. As part of our family, you’ll enjoy meaningful career opportunities, flexible working arrangements and excellent benefits.

If you’re looking for a sustainable and successful career where you can make a daily difference to millions of people’s lives while helping to protect the world of water for future generations, we’ll be here to support you every step of the way. Together, we can build a better future for our customers, our region, and our planet.

Real purpose, real support, real opportunities. Come and join the Thames Water family. Why choose us? Learn more.

We’re committed to being a great, diverse, and inclusive place to work. We welcome applications from everyone and want to ensure you feel supported throughout the recruitment process. If you need any adjustments, whether that’s extra time, accessible formats, or anything else, just let us know. We’re here to help and support.

When a crisis happens, we all rally around to support our customers. As part of Team Thames, you’ll have the opportunity to sign up to support our customers on the frontline as an ambassador. Full training will be given for what is undoubtedly an incredibly rewarding experience. It’s also a great opportunity to learn more about our business and meet colleagues.

Disclaimer: Due to the high volume of applications we receive, we may close the advert earlier than the advertised date, so we encourage you to apply as soon as possible to avoid disappointment.