Head of Retail Marketing
Cameo is delighted to be recruiting for a Head of Retail Marketing to join a highly successful and well-established business. This is a fantastic opportunity for an experienced marketing leader to shape and deliver a best-in-class retail marketing strategy across a multi-channel environment. This is a full time position, for a 12 month fixed term contract (maternity cover), based in Banbury (hybrid working).As Head of Retail Marketing, you will lead the development and delivery of the UK retail marketing strategy, translating category plans into impactful, customer-focused campaigns across the full consumer journey.You''ll work closely with senior stakeholders across sales, product, and leadership teams, while managing agency relationships and overseeing the execution of campaigns across digital, social, PR, and in-store channels.This is a strategic and hands-on leadership role, with responsibility for team management, budget ownership, and driving performance through insight-led marketing.As Head of Retail Marketing, you will be responsible for:Developing and delivering 1, 3 and 5-year marketing and category strategiesLeading multi-channel campaigns across retail, digital, PR, and socialOwning and managing the marketing budget and planning processBuilding strong relationships with agencies, retail partners, and internal stakeholdersLeading, coaching and developing a high-performing marketing teamAnalysing performance data and optimising campaign effectivenessEnsuring brand c
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