As a Social Media Manager, you''ll play a key role in shaping the social presence of some of the UK''s leading events, including The UK Food and Drink Shows and The London Coffee Festival. Through engaging content, paid social advertising, audience insight and data-led decision making, you''ll grow communities, strengthen brand awareness and drive registrations, ticket sales and engagement across our event portfolio. Working closely with marketing, commercial and wider cross-functional teams, you''ll help elevate our social media activity, ensuring content is consistent, creative and delivers measurable results across both organic and paid channels. What You''ll Be Doing Developing and evolving social media strategies that support brand, visitor, exhibitor and commercial objectives across multiple event brands Manage and implement paid media campaigns and ensure that they are fully optimised to achieve KPIs within an agreed budget Conduct ongoing testing and closely monitor all spend management, creative and targeting whilst evaluating all accounts. Creating and producing brand-specific content series, managing the process from concept development through filming and final edit Owning content planning and delivery across Instagram, Facebook, LinkedIn and TikTok, ensuring a consistent and engaging presence across all channels Creating and managing content calendars that balance campaign activity, community engagement, partner content and live event coverage Planning, ..... full job details .....