Business Development Lead - Motorcycles

Business Development Lead - MotorcyclesM62 CorridorOur client is a highly recognised motorcycle brand with real heritage in the UK and internationally. In supporting and further developing their position within the UK motorcycle sector, we are seeking a Business Development Lead who will drive retail sales of motorcycles, non-motorcycles and finance, dealer profitability and customer satisfaction across the UK M62 corridor.Reporting to the Sales and Dealer Development Manager for the UK, you will:- identify current and future opportunities and through leading by example, coach and working with the management and teams at dealers within the region, develop brand-led initiatives towards process excellence, growth, business improvement and reinforce success- raise minimum standards of the franchise at dealer level to meet and exceed those set by the Manufacturer- support onboarding of new dealers and the existing network to achieve or exceed national market penetration of motorcycles, non-motorcycles and financeKey responsibilities will include: developing each dealer in the area in delivering sales objectives including:- Motorcycles (model and mix)- Genuine Motorcycle Accessories (GMA)- Apparel- Finance penetration via a retail finance partnerAssist dealers in identifying potential growth and creating action plans for improvement in area including:- Excellence in customer experience- Product visibility and reach- Volume sales- Dealer profitability- Market penetration- Standards
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