Digital Content Strategy Manager
We are recruiting an experienced Digital Content Strategy Manager to lead and shape digital content across web, social media and CRM channels for a growing, market-leading business operating in technical and built-environment sectors. This is a strategic role focused on planning, delivering, and optimising digital content that drives engagement, improves user journeys, and supports commercial performance. You will work closely with marketing, product, technical and customer teams, as well as external agencies, to ensure digital content is consistent, data-driven and aligned to business goals.Key Responsibilities Digital Content Strategy ManagerDevelop and deliver a joined-up digital content strategy across websites, social media and CRMOwn website digital content planning, optimisation, and user journey improvementsManage social media and CRM content calendars to ensure timely, targeted communicationsEnsure SEO and performance marketing best practice is embedded across all digital contentOversee PPC activity (Google Ads, paid social) aligned to content and performance objectivesAnalyse performance metrics and translate insights into actionable improvementsCollaborate with internal teams to ensure digital content supports campaigns, product launches, and brand initiativesManage external agencies to deliver high-quality digital content and campaignsSkills and Knowledge RequiredProven experience leading digital content strategy across web, social and CRMBackground in content mar
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