Job Description: Regional Sales Manager

Industry: Temperature-Controlled Vehicle Rental

The Role

We are looking for a driven and commercially focused Regional Sales Manager to join our team and support the growth of our temperature-controlled vehicle rental business.

The successful candidate will be responsible for developing new business, growing existing customer accounts, and building strong relationships across their region. Working closely with local Depot Managers and operational teams, the RSM will ensure customer requirements are met while maximising revenue, profitability, and fleet utilisation.

Key Responsibilities

• Identify, develop, and secure new business opportunities across the region.

• Build and maintain strong relationships with new and existing customers.

• Manage the full sales process, from prospecting and quotation through to contract award and vehicle handover.

• Achieve agreed revenue, margin, and new business targets.

• Identify opportunities to grow existing accounts and improve customer retention.

• Work closely with local Depot Managers to align sales opportunities with operational capacity and vehicle availability.

• Hold regular Sales/Ops meetings with local DMs, documenting actions and following up on opportunities.

• Maintain an accurate sales pipeline, CRM records, and regular sales forecasts.

• Monitor competitor activity and identify opportunities for regional growth.

Skills and Experience

• Proven experience in B2B sales or business development, ideally within vehicle rental, transport, logistics, or fleet solutions.

• Strong commercial awareness and negotiation skills.

• Excellent communication and relationship-building abilities.

• A proactive approach to winning new business and developing existing accounts.

• Ability to work collaboratively with operational teams.

• Full UK driving licence and willingness to travel across the region.

What Success Looks Like

• Driving profitable regional growth, winning new customers, strengthening existing relationships, improving fleet utilisation, and delivering an excellent customer experience from initial enquiry through to vehicle handover.