Product Marketing Manager

Manchester – flexi hybrid 1-2 days a week office-based

£50,000-£60,000 pa + benefits

Are you a marketer who knows how to turn complex tech into compelling stories? We might have just the role for you.

About the company

Our client is an established B2B SaaS scaleup operating in the fintech space. Right now, they’re entering an exciting phase: a full brand refresh, new website, and evolved messaging. This hire is central to making that happen. You''ll be coming in as the first dedicated product marketing hire, with real influence over how the company positions itself for the next stage of growth.

What you''ll be doing:

• Owning product positioning and messaging across all three core products
• Building out buyer personas and tailoring content to different audiences and industries
• Creating blogs, webinars, explainer videos and SEO-driven content to grow organic traffic
• Partnering with the product team to shape messaging as new features are released
• Supporting campaigns and paid activity with sharp, on-brand product copy
• Arming the sales team with collateral, case studies and scripts that actually move deals forward
• Working with customer success to keep communications clear, consistent and helpful
• Monitoring competitors and market trends to keep the wider team informed

What we''re looking for:

• Proven product marketing experience in B2B SaaS
• Knowledge of or experience in the financial sector (preferred)
• A natural, confident writer who can simplify complex topics for different audiences
• Someone who builds strong relationships across sales, product and customer success
• Comfortable working in a high-ownership, autonomous role

Bonus points if you have:

• HubSpot experience
• A genuine enthusiasm for using AI tools to systemise and improve your workflow

If you''re a marketer who wants more than a rinse-and-repeat role, we''d love to hear from you. Drop us a message or hit apply.

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Armstrong Lloyd is a marketing specialist recruitment services provider. We specialise in the B2B SaaS space and have a variety of similar jobs available. We offer a personal service that will give you the best possible outcome in the recruitment process.