Our client is a world-leading brand of equipment designed to protect professionals at risk of injuries from biting, scratching, and other related challenging behaviours. Trusted globally across healthcare, mental health, and special education, as well as other high-risk sectors. Our drive is simple: to protect staff so they can protect and help others. 75,000+ of our products have been deployed world-wide. Role Overview.This is a pivotal role, and the Sales Manager will lead all sales activities for driving revenue growth across the UK and international markets. This role requires a proven sales leader who can lead a team to manage key accounts, build new business, and develop distributor relationships, whilst mentoring and motivating the team to exceed targets. Key Responsibilities • Sales Strategy and GrowthDevelop and execute the sales strategy in line with company growth objectives.Deliver agreed sales revenue and profit targets (quarterly and annual).Identify new opportunities across healthcare, special education, and other sectors globally. • Team Leadership and DevelopmentLead, motivate, and support the sales team to achieve KPIs.Set SMART objectives, track performance, and provide regular coaching.Foster a culture of accountability, customer focus, and high performance. • Key Account Management and Partner ManagementBuild strong relationships with existing clients and distributors.Lead negotiations, tender submissions, and contract renewals.Ensure customer satisfact