Marketing Specialist - Training and Education

Marketing Specialist - Training and Education We are looking for an experienced Marketing Specialist to join our client''s team in London, supporting the growth of their training programmes. This role offers the opportunity to take real ownership of marketing activity - developing and delivering innovative campaigns that attract learners, strengthen brand presence, and increase enrolments across international markets. The Role Reporting to the Head of Marketing, you will play a key role in shaping and executing strategic campaigns. Using your expertise across multiple digital and offline channels, you''ll create impactful marketing initiatives, optimise customer journeys, and use data-driven insights to deliver measurable results. Key details: Contract: Full-time, permanent role Salary: £52,000-£57,000 Hybrid: 3 days office (Central London), 2 days work from home Key Responsibilities: Design and implement marketing strategies to drive enrolments for public training courses. Develop high-quality content and thought leadership to engage target audiences and build brand credibility. Manage SEO, SEM, and paid digital campaigns across platforms such as Google and LinkedIn, including agency management. Use analytics and CRO techniques to inform decision-making, track performance, and improve conversion rates. Deliver clear reporting and campaign insights to stakeholders. Collaborate with internal teams to enhance the learner experience and stay ahead of digital marketing tren
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