Regional Sales Engineer - Automation Products - North-West Regional Sales Engineer required to join a well established distributor of automation products and instrumentation. As our Regional Sales Engineer, you will be responsible for managing and developing new and existing customer relationships across key industrial hubs including Runcorn, Warrington, Widnes, Chester, Wrexham, and Liverpool. Your primary goal will be to identify sales opportunities, provide expert technical advice, and deliver tailored automation solutions.The Package:Salary circa 45-50kCompany bonusCompany car, laptop and phoneOngoing training and career developmentThe Role:Develop and maintain strong relationships with new and existing clientsIdentify customer needs and recommend suitable automation products and solutionsMeet and exceed sales targets within the assigned territoryPrepare and deliver product presentations and technical demonstrationsCollaborate with internal technical and product teams to ensure customer satisfactionMaintain accurate records in CRM and provide regular sales reportsRequirements:Proven external sales experience in a B2B technical or industrial environmentIn-depth knowledge of automation products, including PLCs, sensors, drives, and control systems, machine vision, instrumentation or similar.Strong communication, negotiation, and presentation skillsFull UK driving licenceWR Engineering are the recruitment partner for engineering, manufacturing and technical sales jobs. We re